Eleni Debo is an illustrator and visual artist. Her work is often characterized by a narrative quality. When she asked Dogma to develop a visual identity and website to support and promote her work, we used this quality as the basis for our concept.
As she highly values a personal approach, we avoided a conventional format for her business cards. Instead we opted for incorporating her details in a narrative and more memorable way. We left the the backside of the cards as a blank canvas for Eleni to make a small drawing. This way, every card is unique.
Detail of an illustration by Eleni
We developed a website that enables Eleni to showcase a selection of her work, and includes a journal to gives the visitor an impression of her thoughts, methods and context. Visit website